Employed a variety of ads, including dynamic text ads, smart campaigns, non-brand campaigns, and product campaigns to increase awareness about newly rebranded dispensaries
An investment of $89,215 in Google Ads led to 7,815 online orders totaling $1.05M.
Online order increase was 39.1%.
Cost of each customer acquisition was just $11.42.
Return on investment was $11.76 for every $1 spent